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Expert Chalk-Talk #5: Saturation and Sample Size

The Expert Chalk-Talk series returns! Today Eignworks Founder and CEO Alan Armstrong leads us through the wild world of saturation and sample size: when do you reach saturation, what do you when you get there, and why does it matter? Understanding saturation is key to win/loss and churn analysis: it will help save you time and resources you might otherwise waste on getting more interviews than you really need.

 

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